DIDIMO
DIDIMO
During my internship at Didimo, I developed an AR shopping app in partnership with Farfetch. The app helped demonstrate Didimo’s avatar technology at a critical moment for the company and contributed to securing €3 million in investment.
Technologies
HELLA MAGIC STORE®
User Interface
User Interface
User Interface
Demo
Demo
Empathise
Empathise
Didimo’s technology allowed users to create virtual avatars from selfies, but at the time, public understanding of avatars was limited. My work focused on exploring potential applications and identifying opportunities to show the technology’s value to investors and partners.
Didimo’s technology allowed users to create virtual avatars from selfies, but at the time, public understanding of avatars was limited. My work focused on exploring potential applications and identifying opportunities to show the technology’s value to investors and partners.
Empathise
Didimo’s technology allowed users to create virtual avatars from selfies, but at the time, public understanding of avatars was limited. My work focused on exploring potential applications and identifying opportunities to show the technology’s value to investors and partners.
Define
Define
I designed an interface inspired by Snapchat’s familiar layout, making it intuitive to browse avatars, navigate clothing items and access the Farfetch catalogue. The layout centred around a live camera view, helping users visualise virtual try-ons in their own space.
I designed an interface inspired by Snapchat’s familiar layout, making it intuitive to browse avatars, navigate clothing items and access the Farfetch catalogue. The layout centred around a live camera view, helping users visualise virtual try-ons in their own space.
Define
I designed an interface inspired by Snapchat’s familiar layout, making it intuitive to browse avatars, navigate clothing items and access the Farfetch catalogue. The layout centred around a live camera view, helping users visualise virtual try-ons in their own space.
Ideate
Ideate
I developed a working AR app that let users bring their avatar into their room and try on virtual clothes from the Farfetch store. I created accurate digital garments by photographing real samples on mannequins and processing them into 3D assets.
I developed a working AR app that let users bring their avatar into their room and try on virtual clothes from the Farfetch store. I created accurate digital garments by photographing real samples on mannequins and processing them into 3D assets.
Ideate
I developed a working AR app that let users bring their avatar into their room and try on virtual clothes from the Farfetch store. I created accurate digital garments by photographing real samples on mannequins and processing them into 3D assets.
Prototype
Prototype
The app was designed as a proof of concept to demonstrate the potential of Didimo’s technology in retail. It was demoed to Farfetch in London and helped secure funding that supported Didimo’s early growth, ultimately enabling the company to establish itself in the gaming industry.
The app was designed as a proof of concept to demonstrate the potential of Didimo’s technology in retail. It was demoed to Farfetch in London and helped secure funding that supported Didimo’s early growth, ultimately enabling the company to establish itself in the gaming industry.
Prototype
The app was designed as a proof of concept to demonstrate the potential of Didimo’s technology in retail. It was demoed to Farfetch in London and helped secure funding that supported Didimo’s early growth, ultimately enabling the company to establish itself in the gaming industry.
Deliver
Deliver
Deliver
More Works More Works
More Works More Works
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